Hope Jidenma
Showcasing the work and expertise of a digital marketing professional.
Providing Results-Driven Digital Marketing Solutions for Independent Fashion Companies.
Event Survey Newsletter
After every monthly event, I include a survey as part of the content for that weeks newsletter asking for feedback from attendees.
- Designed email layout.
- Wrote copy.
Example of Promotional Event
This multi-channel campaign ran on email, website, and social media.
- In-house Graphic Designer designed the flyer.
- Drexel University provided copy.
- I designed the email layout.
Promoting Philadelphia's Fashion Designers
Our members are highlighted, showcased, and advertised via website, email marketing and social media marketing.
- Images provided by designer.
- I wrote the copy.
- I designed the email layout.
At LifeScan, I was the Senior Marketing Analyst responsible for all email campaigns and data analytics reporting. I created copy, designed email layouts, managed the content calendar, collaborated with customer service & IT departments, creative agencies and stakeholders to strategize and execute campaigns.
Campaign for customers who created a new account
This automated campaign was created and optimized for customers who wanted to subscribe and save on diabetic products shipped directly to their home.
Monthly Newsletters sent to new and existing People living with diabetes
This purpose of this campaign was to educate customers on the subject of diabetes care management and offer promotions on OneTouch products.
About me
TechStyle Digital Marketing Consultancy
I'm the owner of TechStyle Digital Marketing Consultancy which specializes in CRM, Email Marketing, Website & Landing Page design, and Data Analytics for independent fashion companies. I help my clients optimize their website and email marketing campaigns which improves customer engagement. I'm also a member of Fashion Group International (FGI) Philadelphia serving as the Marketing Director on the Board of Directors.